Look Book

Creating looks that make you feel beautiful is what drives us to make the right tools to help you achieve them with confidence and style. 

Alfa Italia on Instagram

Tag us in your style photos and we could feature your work here.

@hairbypaolo smashing it ⚡️ Repost from @hairbypaolo using @RepostRegramApp - Always a pleasure! Model- @milliehannahhh Make up - @aaliyadiaz Hair - moi. @ohpolly . Supported by @alternahaircare @alfaitalia & @pelehairdressing
Styled using our wide plate Lustro styler, for those perfect bouncy loose waves. Hair by @crtr_hair
Calling all #hairdressers & #stylists have you tried out our sessione scissors yet? Not only do they preform but also they look beautiful. For more information follow the link in our bio.
Give the perfect #gift this festive season with our Viaggio travel dryer kit. Which includes a black and rose gold carry case, mini 1200w hair dryer and 190C straighteners. #travelkit
We love good hair days.. tag your stylist below @victorialorasohair
Our #bellissimo styler comes with a cyclinder #storagecase that keeps your new straighteners safe while not in use. Also making it the perfect #giftidea this holiday season.
Glossy Hollywood waves by @megbraimhair Looking to create bouncy waves like this, look no further than our wide plate Lustro Grande
Want faster and smoother blow drying time? Try our new blow dry brushes! They have a tourmaline infused barrel which heats up quicker for faster drying.
Icey goddess ❄️❄️ created by @leahperry_
Our #blackfriday event continues, with 20% off an Elegante, Vetta crimper, Velocita and Valentino dryers. #youknowyouwantto Discount applied at the checkout.